Free Keyword Research Tools to Find The Right Keyword For SEO!

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. Although these keywords get less traffic than more generic terms, they're associated with more qualified traffic and users that are typically further down their path of intent.

The good news is that choosing the right long-tail keywords for your website pages is actually a fairly simple process -- one that's made all the more simple and quick when you use the right tools to perform your keyword research.

Free Keyword Research Tools:-

1.Google Keyword Planner

Google has a few tools that make it easy to conduct keyword research, and their free AdWords tool called Keyword Planner is a great place to start -- especially if you use AdWords for some of your campaigns. (Note: You'll need to set up an AdWords account to use Keyword Planner, but that doesn't mean you have to create an ad.)

When you input one keyword, multiple keywords, or even your website address into Keyword Planner, Google will spit out a list of related keywords along with simple metrics to gauge how fierce the competition is around each one and how many searches it gets on both a global and local search level.

It'll also show you historical statistics and information on how a list of keywords might perform -- and it'll create a new keyword list by multiplying several lists of keywords together. Since it's a free AdWords tool, it can also help you choose competitive bids and budgets to use with your AdWords campaigns.

Unfortunately, when Google transitioned from Keyword Tool to Keyword Planner, they stripped out a lot of the more interesting functionality -- but you can make up for it somewhat if you take the information you learn from Keyword Planner and use Google Trends to fill in some blanks.

Which brings me to the next tool ...

2.Google Trends

Google Trends is another free tool from Google. It lets you enter multiple keywords and filter by location, search history, and category. Once you enter that information in, it'll give you results that show how much web interest there is around a particular keyword, what caused the interest (e.g., press coverage), and where the traffic is coming from -- along with similar keywords.

The best part about Google Trends is that it doesn't just give you static keyword volume numbers like most keyword research tools. Instead, it generates colorful, interactive graphs that you can play with, download, and even embed on your website. It'll also give you more dynamic insight into a keyword with information like relative popularity of a search term over time.

Interestingly, its data doesn't include in repeated queries from a single user over a short period of time, which makes results cleaner. It also groups together searches that it infers to mean the same thing, like misspellings.

One way to use Google Trends? If you're trying to decide between two keyword variations for your latest blog post title. Simply perform a quick comparison search in Google Trends to see which one is getting searched more often.

3.Keyword Tool.io 

The best part about Google Trends is that it doesn't just give you static keyword volume numbers like most keyword research tools. Instead, it generates colorful, interactive graphs that you can play with, download, and even embed on your website. It'll also give you more dynamic insight into a keyword with information like relative popularity of a search term over time.

Interestingly, its data doesn't include in repeated queries from a single user over a short period of time, which makes results cleaner. It also groups together searches that it infers to mean the same thing, like misspellings.

One way to use Google Trends? If you're trying to decide between two keyword variations for your latest blog post title. Simply perform a quick comparison search in Google Trends to see which one is getting searched more often.

4.       Ninja Search Combination Tool: With this great tool you can develop a giant list of different search queries. Then each query is linked to a Google query. It is great for developing strategies on the fly.

5.       MajesticSEO: Our friends over at Majestic SEO have a great tool for keyword research. They pull from their giant index to provide many metrics that you can’t find anywhere else.

6.       SEO Book Keyword Tools: Aaron Wall has offered these tools on his site for quite a long time, and to be honest as time goes on, they continue to deliver!

7.       Bing Webmaster Toolbox: Oh yeah, remember that other search engine? Yes that’s right Bing has a whole collection of tools of their own, including keyword tools. The data will be taken from Bing itself, which means that you should be able to make relative assumptions about keyword popularity. because lets face it, Bing users aren’t that different than Google’s.

8.       WordTracker: WordTracker is a commercial application that offers a free tool on their front end. I will admit that this free tool looks like it is mostly intended for you to sign up for the not free version, but it still provides a quick and clean interface for fast analysis.

9.       Keyword Discovery: This is a cool little tool in that it presents it’s data set in a very large easy to read table. Though their could improve a bit on the UI with better color scheme.

10.       WordPot: wordpot is an interesting little tool in that somehow it is able to provide daily search volume. This data point isn’t often provided by tools vendors, so this could be useful when correlating various metrics.

11.       Ubersuggest: Ubersuggest has long been a favorite of many SEOs that need keyword suggestion data. I personally love this tool not only for keyword research, but also just to learn more about a topic. Some of my favorite queries to run on this tool is “How do I” or “What does a”.

11.       KeywordSpy: This is another commercial option with a free front end. With this tool you can search for not only word variations, but also similar words, and spelling mistakes. It is designed mostly for PPC, but can still be useful for just getting your lists started.

12.   SEMRush: I am not sure I can talk enough about SEMRush. I use it often here at IMN. With this amazing tool set you can pretty much do any amount of reasearch that is needed. It is great for competitive research as well as individual keywords.

13.   SpyFu: While I mention competitive research, I need to mention Spyfu. With Spyfu you can do some searious damage to your competitors, as well as get a great overview of a keyword’s value.

14.   KGen: KGen is a bit unique in that it is a browser plugin that analyzes the keywords found on a page. It may not be a substitute for Google keyword tool, but it is a great place to start when needing to understand which keywords need targeting.

See all is not lost! We still have great tools to do almost all of our keyword research with out Google! Until next time, happy researching! For More Information contact us.